Watching television is a popular pastime in my home. So, naturally, we must deal with commercials. I don’t know about you, but we always wonder why we have to put up with so many commercials related to everyday items we’d buy regardless of a commercial. Toilet paper, laundry detergent, batteries, etc. It’s all on there. But why?
The simple answer is that we live in a society of consumerism and competition. Take toilet paper commercials. I can name three brands off the top of my head that I’ve seen commercials for in the last few days. The people they’re advertising to don’t live in the wild, and they don’t need to be reminded to “enjoy the go.”
What these businesses do want to remind you of, is that their product is superior. To them, it’s all about making money. These businesses create advertisements, so you’re reminded how great a brand like Charmin or Cottonelle is. They want you to forget about the cheap name brands that still serve the same purpose. They want you to buy the expensive eighteen roll pack because their product is so soft and luxurious.
The goal of these advertisements is to get you to buy the product, and remind you who has the best toilet paper. Who needs no name when you can have the fabulous experience of plush toilet paper that’s a vacation for your bum? Forget no name, because the brands are where it’s at. Don’t let your family live in the dark ages. Are you really going to let them down like this? How dare you make your family use two-ply! You need our ultimate ten-ply luxury with added wetness for a clean wipe! That’s the mentality of these businesses. I’ll let you decide how far I exaggerated things.
The point is, no, we don’t NEED these advertisements, but with how many competitors are out there, they won’t go away anytime soon. The commercials help you decide what brand is best. Because you and your family deserve the best, right? If you don’t buy brand name, you don’t care about your family! If you ask me, these companies should just work together and supply the ultimate toilet paper product. It’s not like they won’t make money!
In my opinion, toilet paper is toilet paper, though I understand why businesses need to advertise. Every brand of it serves the same purpose, so you might consider going for the cheapest brand and spend your extra money on something more valuable. Mankind survived for years without this type of luxury. Yet, we don’t usually consider toilet paper a luxury. It’s such a normal part of our lives, and we don’t think about what we would do if we didn’t have it.
I know I’m rambling on about toilet paper, but I guess my main message is think about why a commercial exists. Companies fluff up their advertising to hypnotize you into buying their products. Hopefully, you’re smart enough to think about which brands you actually want to support, or if it’s fine just to buy no name. I’m part of the consumerism society, there’s no denying that, but I try to think about how I spend my money and what price is really worth the product.
I’m rambling now, so I’ll end it here. Just remember, we live in a consumerist society all about competition. Try not to get sucked into the drama and think about what you’re buying and why.